Business

Best business and leadership books of 2018

Equity Investment

Equity Investment contains Essential Formulas for Selecting and managing Equity Investment. It enable you to understand the financial decision-making process and to interpret the impact that financial decisions will have on value creation.

Digital Marketing Simplified

If you are a smartphone user you should read this book. Because everyday you are contributing something to digital marketing industry. Know how digital marketing is useful for both the buyer and the product owner.

Startups Made Simple: How to Start, Grow and Systemize Your Dream Business

Imagine the perfect business for you. Not only a business that you love, but one that generates consistent wealth and is so well systemized that it mostly runs itself.

In Startups Made Simple, small business expert Matt Knee has created a complete guide that takes you from idea to systemized company as quickly and easily as humanly possible. This book is not for the stereotypical Silicon Valley-type of startup that get millions in venture capital. This book is for “the rest of us”—the 99% of entrepreneurs who bootstrap and start real businesses.

In this book, Matt Knee pulls back the curtain and guides you through a proven six-step process that he and other successful entrepreneurs have used to build multi-million dollar startups.

Whether you have a business now or are looking for an idea to start one, this book will systematically take you (and quickly, using lots of checklists and bullet points) through the process of perfecting and growing your business.

Do You Talk Funny?: 7 Comedy Habits to Become a Better (and Funnier) Public Speaker

Public speaking can be terrifying. For David Nihill, the idea of standing in front of an audience was scarier than cliff jumping into a thorny pit of spiders and mothers-in-law. Without a parachute or advanced weaponry. Something had to change.

In what doesn’t sound like the best plan ever, David decided to overcome his fears by pretending to be a comedian called “Irish Dave” for one full year, crashing as many comedy clubs, festivals and shows as possible. One part of the plan was at least logical: he was already Irish and already called Dave.

In one year, David went from being deathly afraid of public speaking to hosting a business conference, regularly performing stand-up comedy, and winning storytelling competitions in front of packed houses. He did it by learning from some of the best public speakers in the world: stand-up comedians.

Do You Talk Funny? shows how the key principles of stand-up comedy can be applied to your speaking engagements and presentations to make you funnier, more interesting, and better looking. (Or at least two of the three.) Whether you are preparing for a business presentation, giving a wedding toast, defending your thesis, raising money from investors, or simply want to take on something you’re afraid of, this book will take you from sweaty to stage-ready.

You’ll learn how to:

Craft a story and content that your audience will want to listen to

Find the funniest parts of your material and how to get to them faster

Deal with stage fright

Artificial Intelligence: The God of Future

AI is considered by many scholars as the 4th Industrial Revolution. Sundar Pichai (CEO, Google) claims that AI technology can be more transformative to the human race than even electricity. Perhaps the two most important milestone events in human evolution were the taming of fire and the invention of the wheel. However, considering its impact and potential, AI might even surpass fire and wheel to claim the throne of ‘The Greatest Invention Ever’.

This book dives into the fascinating world of Artificial Intelligence. Right from the basic definition to its applications in various fields including but not limited to self driving cars, personalised ads, identifying cancerous cells and even predicting the economy’s rise & fall.

The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

In Michael Bungay Stanier’s The Coaching Habit, coaching becomes a regular, informal part of your day so managers and their teams can work less hard and have more impact.

Drawing on years of experience training more than 10,000 busy managers from around the globe in practical, everyday coaching skills, Bungay Stanier reveals how to unlock your peoples’ potential. He unpacks seven essential coaching questions to demonstrate how–by saying less and asking more–you can develop coaching methods that produce great results.

– Get straight to the point in any conversation with The Kickstart Question

– Stay on track during any interaction with The Awe Question

– Save hours of time for yourself with The Lazy Question

– and hours of time for others with The Strategic Question

– Get to the heart of any interpersonal or external challenge with The Focus Question

– and The Foundation Question

– Ensure others find your coaching as beneficial as you do with The Learning Question

A fresh innovative take on the traditional how-to manual, the book combines insider information with research based in neuroscience and behavioural economics, together with interactive training tools to turn practical advice into practiced habits. Witty and conversational, The Coaching Habit takes your work–and your workplace–from good to great.

Factfulness: Ten Reasons We’re Wrong About the World–and Why Things Are Better Than You Think

Factfulness: The stress-reducing habit of only carrying opinions for which you have strong supporting facts.

When asked simple questions about global trends—what percentage of the world’s population live in poverty; why the world’s population is increasing; how many girls finish school—we systematically get the answers wrong. So wrong that a chimpanzee choosing answers at random will consistently outguess teachers, journalists, Nobel laureates, and investment bankers.

In Factfulness, Professor of International Health and global TED phenomenon Hans Rosling, together with his two long-time collaborators, Anna and Ola, offers a radical new explanation of why this happens. They reveal the ten instincts that distort our perspective—from our tendency to divide the world into two camps (usually some version of us and them) to the way we consume media (where fear rules) to how we perceive progress (believing that most things are getting worse).

Our problem is that we don’t know what we don’t know, and even our guesses are informed by unconscious and predictable biases.

It turns out that the world, for all its imperfections, is in a much better state than we might think. That doesn’t mean there aren’t real concerns. But when we worry about everything all the time instead of embracing a worldview based on facts, we can lose our ability to focus on the things that threaten us most.

Inspiring and revelatory, filled with lively anecdotes and moving stories, Factfulness is an urgent and essential book that will change the way you see the world and empower you to respond to the crises and opportunities of the future.

“This book is my last battle in my life-long mission to fight devastating ignorance…Previously I armed myself with huge data sets, eye-opening software, an energetic learning style and a Swedish bayonet for sword-swallowing. It wasn’t enough. But I hope this book will be.” Hans Rosling, February 2017.

The Intelligent Investor, Rev. Ed

The greatest investment advisor of the twentieth century, Benjamin Graham taught and inspired people worldwide. Graham’s philosophy of “value investing”—which shields investors from substantial error and teaches them to develop long-term strategies—has made The Intelligent Investor the stock market bible ever since its original publication in 1949.

Over the years, market developments have proven the wisdom of Graham’s strategies. While preserving the integrity of Graham’s original text, this revised edition includes updated commentary by noted financial journalist Jason Zweig, whose perspective incorporates the realities of today’s market, draws parallels between Graham’s examples and today’s financial headlines, and gives readers a more thorough understanding of how to apply Graham’s principles.

Vital and indispensable, The Intelligent Investor is the most important book you will ever read on how to reach your financial goals.

A Debt Owed (A Dark Billionaire Romance)

My enemy’s daughter … offered to me as payment towards a debt. Now she’ll become my wife … My pet.

I wasn’t always cold-hearted and vindictive.
She made me that way.
Charlotte Davis … the most beautiful and privileged princess there is.
I’d kill for her to be mine.We met by chance at her father’s wedding … And then again years later.
But she forgot about me. Ignored me. Enraged me.
Then her father did the unforgivable, and I made it my lifelong goal to ruin him…
By taking her as payment towards a debt he owed.
A debt she will repay by marrying me.
Until death do us part.

A Debt Owed is an enticing new Dark Billionaire Alpha Male Romance novel by New York Times & USA Today Bestselling Author Clarissa Wild.

WARNING: This book includes scenes that may be disturbing to some readers.

Good Leaders Ask Great Questions: Your Foundation for Successful Leadership

John Maxwell, America’s #1 leadership authority, has mastered the art of asking questions, using them to learn and grow, connect with people, challenge himself, improve his team, and develop better ideas. Questions have literally changed Maxwell’s life. In GOOD LEADERS ASK GREAT QUESTIONS, he shows how they can change yours, teaching why questions are so important, what questions you should ask yourself as a leader, and what questions you should be asking your team.

Maxwell also opened the floodgates and invited people from around the world to ask him any leadership question. He answers seventy of them–the best of the best–including . . .

What are the top skills required to lead people through difficult times?

How do I get started in leadership?
How do I motivate an unmotivated person?
How can I succeed working under poor leadership?
When is the right time for a successful leader to move on to a new position?
How do you move people into your inner circle?

No matter whether you are a seasoned leader at the top of your game or a newcomer wanting to take the first steps into leadership, this book will change the way you look at questions and improve your leadership life.

Influencer: Building Your Personal Brand in the Age of Social Media

If you’ve ever scrolled through your Instagram feed and thought, I wear clothes, eat avocado toast and like sunsets, why can’t someone pay me to live my best life? this book is for you . . .

Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today—earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . .

As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it’s going. In this book she’ll reveal how to:

I Will Teach You to Be Rich, Second Edition: No Guilt. No Excuses. No B.S. Just a 6-Week Program That Works.

Buy as many lattes as you want. Choose the right accounts and investments so your money grows for you—automatically. Best of all, spend guilt-free on the things you love.

Personal finance expert Ramit Sethi has been called a “wealth wizard” by Forbes and the “new guru on the block” by Fortune. Now he’s updated and expanded his modern money classic for a new age, delivering a simple, powerful, no-BS 6-week program that just works.

I Will Teach You to Be Rich will show you:
• How to crush your debt and student loans faster than you thought possible
• How to set up no-fee, high-interest bank accounts that won’t gouge you for every penny
• How Ramit automates his finances so his money goes exactly where he wants it to—and how you can do it too
• How to talk your way out of late fees (with word-for-word scripts)
• How to save hundreds or even thousands per month (and still buy what you love)
• A set-it-and-forget-it investment strategy that’s dead simple and beats financial advisors at their own game
• How to handle buying a car or a house, paying for a wedding, having kids, and other big expenses—stress free
• The exact words to use to negotiate a big raise at work

Ladies Who Punch: The Explosive Inside Story of “The View”

Like Fire & Fury, the gossipy real-life soap opera behind a serious show.

When Barbara Walters launched The View, network executives told her that hosting it would tarnish her reputation. Instead, within ten years, she’d revolutionized morning TV and made household names of her co-hosts: Joy Behar, Star Jones, Meredith Vieira and Elisabeth Hasselbeck. But the daily chatfest didn’t just comment on the news. It became the news. And the headlines barely scratched the surface.

Based on unprecedented access, including stunning interviews with nearly every host, award-winning journalist Ramin Setoodeh takes you backstage where the stars really spoke their minds. Here’s the full story of how Star, then Rosie, then Whoopi tried to take over the show, while Barbara struggled to maintain control of it all, a modern-day Lear with her media-savvy daughters. You’ll read about how so many co-hosts had a tough time fitting in, suffered humiliations at the table, then pushed themselves away, feeling betrayed—one nearly quitting during a commercial. Meanwhile, the director was being driven insane, especially by Rosie.

Setoodeh uncovers the truth about Star’s weight loss and wedding madness. Rosie’s feud with Trump. Whoopi’s toxic relationship with Rosie. Barbara’s difficulty stepping away. Plus, all the unseen hugs, snubs, tears—and one dead rodent.

Ladies Who Punch shows why The View can be mimicked and mocked, but it can never be matched.

Bad Blood: Secrets and Lies in a Silicon Valley Startup

NEW YORK TIMES BEST SELLER • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY: NPR, The New York Times Book Review, Time, Wall Street Journal, Washington Post • The McKinsey Business Book of the Year

The full inside story of the breathtaking rise and shocking collapse of Theranos, the one-time multibillion-dollar biotech startup founded by Elizabeth Holmes—now the subject of the HBO documentary The Inventor—by the prize-winning journalist who first broke the story and pursued it to the end.

“The story is even crazier than I expected, and I found myself unable to put it down once I started. This book has everything: elaborate scams, corporate intrigue, magazine cover stories, ruined family relationships, and the demise of a company once valued at nearly $10 billion.” —Bill Gates

In 2014, Theranos founder and CEO Elizabeth Holmes was widely seen as the female Steve Jobs: a brilliant Stanford dropout whose startup “unicorn” promised to revolutionize the medical industry with a machine that would make blood testing significantly faster and easier. Backed by investors such as Larry Ellison and Tim Draper, Theranos sold shares in a fundraising round that valued the company at more than $9 billion, putting Holmes’s worth at an estimated $4.7 billion. There was just one problem: The technology didn’t work.

A riveting story of the biggest corporate fraud since Enron, a tale of ambition and hubris set amid the bold promises of Silicon Valley.

Girl, Stop Apologizing: A Shame-Free Plan for Embracing and Achieving Your Goals

“I believe we can change the world. But first, we’ve got to stop living in fear of being judged for who we are.”

Rachel Hollis has seen it too often: women not living into their full potential. They feel a tugging on their hearts for something more, but they’re afraid of embarrassment, of falling short of perfection, of not being enough.

In Girl, Stop Apologizing, #1 New York Times bestselling author and founder of a multimillion-dollar media company, Rachel Hollis sounds a wake-up call. She knows that many women have been taught to define themselves in light of other people—whether as wife, mother, daughter, or employee—instead of learning how to own who they are and what they want. With a challenge to women everywhere to stop talking themselves out of their dreams, Hollis identifies the excuses to let go of, the behaviors to adopt, and the skills to acquire on the path to growth, confidence, and believing in yourself.

How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships

“You’ll not only break the ice, you’ll melt it away with your new skills.” — Larry King

“The lost art of verbal communication may be revitalized by Leil Lowndes.” — Harvey McKay, author of “How to Swim with the Sharks Without Being Eaten Alive”

What is that magic quality makes some people instantly loved and respected? Everyone wants to be their friend (or, if single, their lover!) In business, they rise swiftly to the top of the corporate ladder. What is their “Midas touch?”

What it boils down to is a more skillful way of dealing with people.

The author has spent her career teaching people how to communicate for success. In her book How to Talk to Anyone (Contemporary Books, October 2003) Lowndes offers 92 easy and effective sure-fire success techniques– she takes the reader from first meeting all the way up to sophisticated techniques used by the big winners in life. In this information-packed book you’ll find:

9 ways to make a dynamite first impression
14 ways to master small talk, “big talk,” and body language
14 ways to walk and talk like a VIP or celebrity
6 ways to sound like an insider in any crowd
7 ways to establish deep subliminal rapport with anyone
9 ways to feed someone’s ego (and know when NOT to!)
11 ways to make your phone a powerful communications tool
15 ways to work a party like a politician works a room
7 ways to talk with tigers and not get eaten alive

In her trademark entertaining and straight-shooting style, Leil gives the techniques catchy names so you’ll remember them when you really need them, including: “Rubberneck the Room,” “Be a Copyclass,” “Come Hither Hands,” “Bare Their Hot Button,” “The Great Scorecard in the Sky,” and “Play the Tombstone Game,” for big success in your social life, romance, and business.

How to Talk to Anyone, which is an update of her popular book, Talking the Winner’s Way (see the 5-star reviews of the latter) is based on solid research about techniques that work!

By the way, don’t confuse How to Talk to Anyone with one of Leil’s previous books, How to Talk to Anybody About Anything. This one is completely different!

Talking to ‘Crazy’: How to Deal with the Irrational and Impossible People in Your Life

Let’s face it, we all know people who are irrational. No matter how hard you try to reason with them, it never works. So what’s the solution? How do you talk to someone who’s out of control? What can you do with a boss who bullies, a spouse who yells, or a friend who frequently bursts into tears?

In his book, Just Listen, Mark Goulston shared his bestselling formula for getting through to the resistant people in your life. Now, in his breakthrough new book Talking to Crazy, he brings his communication magic to the most difficult group of all—the downright irrational. As a psychiatrist, Goulston has seen his share of crazy and he knows from experience that you can’t simply argue it away. The key to handling irrational people is to learn to lean into the crazy—to empathize with it.

That radically changes the dynamic and transforms you from a threat into an ally. Talking to Crazy explains this counterintuitive Sanity Cycle and reveals: Why people act the way they do
• How instinctive responses can exacerbate the situation—and what to do instead
• When to confront a problem and when to walk away
• How to use a range of proven techniques including Time Travel, the Fish-bowl, and the Belly Roll
• And much more You can’t reason with unreasonable people—but you can reach them. This powerful and practical book shows you how.

The Daily Stoic: 366 Meditations on Wisdom, Perseverance, and the Art of Living

From the team that brought you The Obstacle Is the Way and Ego Is the Enemy, a beautiful daily devotional of Stoic meditations—an instant Wall Street Journal and USA Today Bestseller.

Why have history’s greatest minds—from George Washington to Frederick the Great to Ralph Waldo Emerson, along with today’s top performers from Super Bowl-winning football coaches to CEOs and celebrities—embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise.

The Daily Stoic offers 366 days of Stoic insights and exercises, featuring all-new translations from the Emperor Marcus Aurelius, the playwright Seneca, or slave-turned-philosopher Epictetus, as well as lesser-known luminaries like Zeno, Cleanthes, and Musonius Rufus. Every day of the year you’ll find one of their pithy, powerful quotations, as well as historical anecdotes, provocative commentary, and a helpful glossary of Greek terms.

By following these teachings over the course of a year (and, indeed, for years to come) you’ll find the serenity, self-knowledge, and resilience you need to live well.

From the Hardcover edition.

Girl, Stop Apologizing: A Shame-Free Plan for Embracing and Achieving Your Goals

“I believe we can change the world. But first, we’ve got to stop living in fear of being judged for who we are.”

Rachel Hollis has seen it too often: women not living into their full potential. They feel a tugging on their hearts for something more, but they’re afraid of embarrassment, of falling short of perfection, of not being enough.

In Girl, Stop Apologizing, #1 New York Times bestselling author and founder of a multimillion-dollar media company, Rachel Hollis sounds a wake-up call. She knows that many women have been taught to define themselves in light of other people—whether as wife, mother, daughter, or employee—instead of learning how to own who they are and what they want. With a challenge to women everywhere to stop talking themselves out of their dreams, Hollis identifies the excuses to let go of, the behaviors to adopt, and the skills to acquire on the path to growth, confidence, and believing in yourself.

Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!

Rich Dad Poor Dad is Robert’s story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

20 Years… 20/20 Hindsight

In many ways, the messages of Rich Dad Poor Dad, messages that were criticized and challenged two decades ago, are more meaningful, relevant and important today than they were 20 years ago.

As always, readers can expect that Robert will be candid, insightful… and continue to rock more than a few boats in his retrospective.

Will there be a few surprises? Count on it.

• Explodes the myth that you need to earn a high income to become rich
• Challenges the belief that your house is an asset
• Shows parents why they can’t rely on the school system to teach their kids about money
• Defines once and for all an asset and a liability
• Teaches you what to teach your kids about money for their future financial success